We decided to show both the second draft and final version of our music video to our target audience (14-5), for them to see the changes and to compare them. We planned out questions to ask them after each video was played. We got some good responses such as:
- "It's cute." - This comment is good because we had aimed for it to look like this.
- "The footage where they have their own camera was effective and good."
- " I like the photograph sequence
- They also said that they would watch it if it appeared on TV.
Summary:
Overall this feedback was really useful in letting us know what we had done well and if we had appealed to the correct target audience, in this case we found that we were very successful in doing so. No one gave any bad feedback so as a result I think that our music video was very successful.
Planning:
It was very important to use that our chosen target audience enjoyed what we were creating therefore being able to show them and have them comment on our video was to much use and help. We considered all feedback and felt that there was little changes to be done to our video as most of our focus group enjoyed watching our music video.
Planning:
It was very important to use that our chosen target audience enjoyed what we were creating therefore being able to show them and have them comment on our video was to much use and help. We considered all feedback and felt that there was little changes to be done to our video as most of our focus group enjoyed watching our music video.
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