Friday, 17 April 2015

Intertextuality found in our music video

Within our music video though that it would be quite important to include some intertextuality to make sure that our music video would be entertaining for an audience (even if they are not our target audience). A main example of intertextuality was taken from the late 1970's classic rom-com film 'Grease' the imtertextuality coming from some of the most recognisable scenes. This makes it entertaining for our target audience in particular as they are likely to have seen the film and recognise that some of the clips seen in our music video are similar to those seen in Grease. It may also draw in a second audience as they too recognise the iconic scenes. 


'Grease'
Our music video
'Grease'
Our music video 
Another example of intertextuality we used within our music video was the vlogging/documentary shots inspired by Lana Del Ray's music video called 'Video Game's'. This music video is romanced based therefore we thought it would be suitable to include in our music video.          


Lana Del Ray's 'Video Games' music video 
Our music video 
                          
Our Music video 
Our music video 
Our music video 
We also included some intertextuality from the original music video for 'Good Girls' by 5 Seconds of Summer, from their music video we took the idea of the mug-shot scenes and included it in both our music video and our digipak as it fits in well with the 'bad girl' images that we were trying to covey. 


5 Seconds of Summer 
Our music video
Our music video

Our digipak - Album front cover 

Planning : 

Representations of british youths: Stereotypically within the pop genre of media, females are usually represented as being girly and fun. This is where our video slightly challenges the usual conventions. The band 5 Seconds of Summer refer to themselves as a pop/rock band and the lyrics in the song say "Good Girl are Bad Girls that haven't been caught" therefore we chose to include costume such as bandannas and leather jackets to represent this rebellious side to the characters. Although our video includes a lot of fun moment there is also some serious ones, for example, when the girl has 3 missed calls from her mum. However, there is still intertextuality that represents the girl as being fun. For example, the heart shaped sunglasses idea taken from Taylor Swift's music video '22'. 

Our music video 

Taylor Swift's '22' music video 



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